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| Statements on the Stages of Concern | |
| Stage 0 - Awareness | |
| Item # | Statement |
| 3 | I don't even know what is. |
| 12 | I am not concerned about this innovation. |
| 21 | I am completely occupied with other things. |
| 23 | Although I don't know about this innovation, I am concerned about things in the area. |
| 30 | At this time, I am not interested in learning about this innovation. |
| Stage 1 - Informational | |
| 6 | I have a very limited knowledge about the innovation. |
| 14 | I would like to discuss the possibility of using the innovation. |
| 15 | I would like to know what resources are available if we decide to adopt this innovation. |
| 26 | I would like to know what the use of the innovation will require in the immediate future. |
| 35 | I would like to know how this innovation is better than what we have now. |
| Stage 2 - Personal | |
| 7 | I would like to know the effect of reorganization on my professional status. |
| 13 | I would like to know who will make the decisions in the new system. |
| 17 | I would like to know how my teaching or administration is supposed to change. |
| 28 | I would like to have more information on time and energy commitments required by this innovation. |
| 33 | I would like to know how my role will change when I am using the innovation. |
| Stage 3 - Management | |
| 4 | I am concerned about not having enough time to organize myself each day. |
| 8 | I am concerned about conflict between my interests and my responsibilities. |
| 16 | I am concerned about my inability to manage all the innovation requires. |
| 25 | I am concerned about time spent working with nonacademic problems related to this innovation. |
| 34 | Coordination of tasks and people is taking too much of my time. |
| Stage 4 - Consequence | |
| 1 | I am concerned about students' attitudes toward this innovation. |
| 11 | I am concerned about how the innovation affects students. |
| 19 | I am concerned about evaluating my impact on students. |
| 24 | I would like to excite my students about their part in this approach. |
| 32 | I would like to use feedback from students to change the program. |
| Stage 5 - Collaboration | |
| 5 | I would like to help other faculty in their use of the innovation. |
| 10 | I would like to develop working relationships with both our faculty and outside faculty using this innovation. |
| 18 | I would like to familiarize other departments or persons with the progress of this new approach. |
| 27 | I would like to coordinate my effort with others to maximize the innovation's effects. |
| 29 | I would like to know what other faculty are doing in this area. |
| Stage 6 - Refocusing | |
| 2 | I now know of some other approaches that might work better. |
| 9 | I am concerned about revising my use of the innovation. |
| 20 | I would like to revise the innovation's instructional approach. |
| 22 | I would like to modify our use of the innovation based on the experiences of our students. |
| 31 | I would like to determine how to supplement, enhance, or replace the innovation. |
Source: Hall, G. E., George, A.A., and Rutherford, W. A. (1998). Measuring stages of
The Stages of Concern Questionnaire was originally validated in 1979 (Hall, George, & Rutherford) and has been validated numerous times since its creation as it has been used in many studies over the past 20 years. Cronbach's alpha was used to establish the instrument's internal validity, with a sample (n=830) of teachers involved in team teaching and professors concerned about innovation. A sub sample (n=132) participated in a test-retest of the instrument over a two week period. Alpha coefficients ranged from .64 to .83, and the test-retest correlation ranged from .65 to .84, indicating the internal consistency and stability for each of the seven stages (Hall et al., 1979).
Procedures
The sample was purposively selected from PK-12 teachers who subscribe to four email lists. All respondents (n=659) were PK-12 teachers, including at least two respondents from each of the 50 states, who currently use instructional technology in some form related to their teaching. All transactions were electronic. The Stages of Concern Questionnaire was converted to hypertext markup language (html) and placed on the Internet. Email messages were sent to mailing list and listserv managers, asking them to share the URL for the online instrument with their participants. The responses were emailed back to a server and the data were transferred into a password-protected account. The data was transferred from that account into a spreadsheet for statistical analysis.
There is a moderate body of literature which discusses the methodology and validation of online surveys (Batagelj & Vehovar, 1998; Bauman, Airey, & Atak, 1998; Coomer, 1997; Schmidt, 1997; Watt, 1997, 1998). Hill (1998) concluded that sample size in Internet-based surveys cannot be prescribed by traditional means. She concluded that there is no single method for determining sample size in an online survey. However, Hill states that there is seldom justification in behavioral research for sample sizes of less than 30 or larger than 500. She notes that a sample of 500 assures that sample error will not exceed 10% of standard deviation, about 98% of the time. Demographic information is seen in Table 3 below.
Table 3.
___________________________________________________________________
Variable n percent
____________________________________________________________________
Grade Taught
PK-K 26 3.9
1-3 140 21.2
4-6 140 21.2
Middle School 120 18.2
7-9 23 3.5
7-12 69 10.5
10-12 141 21.4
Highest Degree Earned
Bachelors 245 37.2
Masters 204 31.0
Specialist 182 27.6
+30 hours 24 3.6
Doctorate 4 0.6
Years Teaching Experience
0 - 5 years 102 15.5
6 - 10 years 120 18.2
11 - 15 years 108 16.4
16 - 20 years 98 19.0
21 - 25 years 103 15.6
over 25 years 128 19.4
Hours of Technology Training Received in the Past Year
0-30 334 50.7
31-50 129 19.6
51-70 59 9.0
70+ 137 20.8
Home Computer
yes 629 95.4
no 37 5.6
missing cases 2 0.3
Length of Technology Use
0-3 months 13 2.0
3 months – 2 years 67 10.2
2 years – 3 years 70 10.6
over 3 years 505 76.6
missing cases 4 0.6
Time for Technology Training/Preparation Provided During School Hours
yes 210 31.9
no 449 68.1
Data Analysis
One way of looking at group concerns is to aggregate individual data by developing a profile that provides the average scores for each stage of the individuals in a group. Typically, the group averages will reflect the dominant high and low Stages of Concern of the entire group. Participant responses on the SoCQ were initially analyzed using SPSSX (Statistical Package for the Social Sciences). Mean scores were converted to
The raw score for each of the seven scales is the sum of the responses to the five statements on that scale. The mean scores for each item were computed. The mean scores were converted to percentile scores in order to interpret the results. The percentiles are represented numerically in Figure 1 and graphically in Figure 2
Figure 1. Group percentiles for each stage of concern.
Stage 0 1 2 3 4 5 6
Percentile 66 63 70 60 43 68 57
Figure 2. Graph of the percentiles for each stage of concern.

Results
Interpretation of the scores is based on guidelines contained in Measuring Stages of Concern about the Innovation: A Manual For Use of the SoC Questionnaire (Hall, George, & Rutherford, 1998). The highest stage of concern for the aggregate data was Stage 2. A high Stage 2 indicates an intense personal concern about instructional technology and its consequences for the respondents on a personal level. Though these concerns reflect uneasiness regarding technology, they do not necessarily indicate resistance to technology. Personal concerns deal with what Fuller (1969) calls self concerns. A high Stage 2 score indicates ego-oriented questions and uncertainties about technology. Individuals at this stage reflect high concerns about the status, reward, and potential or real effects of technology. Individuals with intense personal concerns may, in effect, operationally block out more substantive concerns.
When Stage 2 concerns are more intense than Stage 1 concerns as with this sample, these personal concerns override concerns about learning more about the innovation. Even when general, non-threatening attempts are made to discuss the innovation with a person with this profile, the high Stage 2 concerns are intensified and the Stage 1 concerns are reduced. In this situation, Stage 2 concerns typically must be lowered before the individual can look at the innovation with any degree of objectivity (Hall, George, & Rutherford, 1998).
The second highest concern was Stage 5. This stage often reflects strong concerns about working with colleagues in coordinating the use of technology. The high Stage 5 typically indicates great concern about coordination with others in relation to the innovation. Since Stage 1 is also moderately high, it is likely that these respondents have concerns about looking for ideas from others, reflecting more of a desire to learn from what other teachers know and are doing, rather than concern for collaboration.
The low stage of concern for the aggregate data was Stage 4. A low Stage 4 indicates that the respondents have minimal to no concerns about the relationship of students to the use of the innovation.
Discussion
These results indicate that the intense, personal concerns of teachers may have been sacrificed as emphasis has been placed on student achievement. If it is desirable for teachers to be concerned with the application and use of technology with and for students, teachers' personal concerns must be addressed first. Concerns about innovations appear to be developmental in that earlier concerns must first be resolved (lowered in intensity) before later concerns emerge (increase in intensity). If these early concerns toward technology remain intense, teachers may even attempt to discontinue its use, in order to reduce the intensity of these concerns. In general, however, it appears that a person's concerns about an innovation develop toward the later stages (i.e., toward impact concerns) with times, successful experience, and the acquisition of new knowledge and skill.
Administrators and trainers hoping to positively impact student learning through use of instructional technology first need to provide a clear demonstration of how the use of instructional technology tools can address the personal concerns of teachers. Use of a concerns-based training model rather than a skills-based training model is one method for addressing attitudes and feelings that may be inhibiting teacher use of technology. Several studies have concluded that appropriate training, sufficient time, and attention to teacher concerns result in a shift from lower self concerns to higher intense task and impact concerns (Atkins & Vasu, 2000; Casey & Rakes, (2002); Goldsmith, 1997; Hope, 1997; Vaughan, 1997; Wells & Anderson, 1995). This finding also supports those of Fuller (2000) who found that teacher technology support is more critical to student use than direct student support in a school. She also found that teachers who receive adequate, personal support for the use of technology tend to have students who use technology more and use it more effectively.
It is critical to note that another person cannot simply manipulate higher level concerns development. Holding and changing concerns is an individual matter. However, timely provision of experiences and resources can assist with concerns arousal and resolution, encouraging the development of higher level concerns. Providing training or other interventions that are not aimed at the appropriate concerns (e.g., attempting to force high level concerns) is an almost certain way to increase the intensity of lower, less desirable stage concerns. Training must target the individual concerns of teachers before moving on to concerns of how others, even their own students, will use the available technology.
Results also indicate a strong curiosity for increased information as to how other teachers are using technology. Although the demographic data indicates that computers are readily available to the majority of the respondents and that a substantial number of hours have been spent in technology training efforts, about two-thirds (68%) of the respondents indicated they are given no time during the school day to practice what has been
Despite millions of dollars invested in hardware and software, many teachers are still very uncomfortable with the use of instructional technology in their classrooms. Administrators under pressure to improve student performance are frequently reluctant to address teacher concerns, ultimately thwarting efforts to accomplish their goals.
From the perspective of concerns based theory, institutionalization of an innovation only occurs when a majority of the individuals within the target group have resolved (lowered) their concerns on Stages 1, 2, and 3. In order for any innovation to become a vital, lasting part of that institution, high intensity Informational, Personal, and Management concerns must be resolved (Hall, George, & Rutherford, 1978). "If these early concerns remain intense, then the user is apt to modify the innovation or their use of the innovation, or perhaps discontinue use, in order to reduce the intensity of these concerns" (p. 13). The results of this study indicate that the institutionalization of instructional technology in schools has not yet occurred. Administrators and trainers seeking to make technology an integral part of teaching and learning first need to provide a clear demonstration of how the use of instructional technology tools can address the personal concerns of teachers.
References
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